Vic Urban Town Planning
A strategic brand identity developed for a Victoria-based urban planning consultancy. The project explored the intersection of historic urban planning principles and contemporary design to create a visual identity that reflects professionalism, clarity and long-term thinking.
Status
Completed
Year
2025
Client
Raphael Tsakirellis
Location
Melbourne
,
Australia
Services
Impact
The new identity positioned Vic Urban as a confident, forward-thinking planning firm capable of operating at both community and commercial levels. The cohesive visual system across digital platforms, documentation, and physical assets strengthened brand recognition while supporting business development efforts, helping the firm present itself with greater authority and professionalism across client proposals and public-facing communications.
